What I actually love about smartphones is the in depth app catalog, which lets customers try to choose between a variety of choices. In the event you don’t like how a sure utility works, you possibly can sometimes discover strong alternate options in the identical class that higher match your expectations. Nonetheless, this usually doesn’t apply to social media and communication apps, because the community impact locks us into the platforms our contacts use.
In lots of areas, WhatsApp has turn into the default instantaneous messaging service, connecting billions of customers to their family and friends members, and even some companies. Regardless of that, some individuals, together with myself, nonetheless depend on iMessage for quite a lot of causes, akin to considerations over Meta’s privateness practices. However, once I textual content my associates on iMessage, I can’t assist however discover how bare-bones the expertise feels. Listed below are seven WhatsApp options that iMessage wants proper now:
1. Enhanced roaming expertise
My greatest annoyance with iMessage is how fragile and high-maintenance the service might be when roaming. The second you eject your bodily SIM card or flip off the eSIM, your telephone quantity will get deregistered from iMessage. This downgrades your whole chats to SMS (as most worldwide carriers haven’t adopted RCS but) and incurs charges when chatting with associates overseas.

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To keep away from this, you can both expose and use your Apple Account’s e mail tackle because the iMessage ID or register the brand new SIM card’s international quantity on iMessage. Each routes are removed from best; particularly the latter, requiring your contacts to turn into conscious of and save a brand new quantity everytime you journey. Whereas newer iPhones with dual-SIM assist make this drawback extra manageable, there are nonetheless cases when it causes a headache.
WhatsApp, however, allows you to use the telephone quantity you’ve registered—so long as nobody with bodily entry to the related SIM card tries to create an account. So, you possibly can take away the SIM card out of your iPhone for no matter purpose with out worrying about disconnection. There’s nothing stopping Apple from copying this intuitive, protected strategy.
2. Intensive consumer profiles
Different WhatsApp perks I like embrace profile bios and social media hyperlinks (at present in beta). These allow customers to introduce themselves and showcase a extra complete profile. Contact playing cards on iOS already assist social account handles, notes, location pins, and so on. All Apple has to do is allow us to optionally reveal a few of these fields to our iMessage contacts, simply as we are able to now with names and profile pictures.

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3. Standing updates and tales
Regardless of Instagram being the go-to platform for importing ephemeral tales, some customers go for WhatsApp when sharing extra personal moments. Whereas it’s not technically texting, posting tales within the type of standing updates—shared pictures and movies that disappear after 24 hours—has turn into an integral a part of on a regular basis communication, and iMessage ought to catch up—it doesn’t even have a web based standing function.
Apple may put its personal twist on it, with settings to restrict visibility, add Animoji, and hook into Apple intelligence, or provide the choice to show off the function altogether as Sign does. However
iMessage must get with the occasions.
4. Personalized conversations
One other pattern I’ve observed in modern-day texting is the prevalence of chat themes. After I look round in crowded public areas, colourful chat bubbles and wallpapers all the time stand out to me. The function, lengthy supported by Instagram DMs, Fb Messenger, and Telegram, lately launched on WhatsApp, and I’d like to see it on iMessage, too.
The most recent iOS updates have enabled customers to personalize the iPhone expertise greater than ever earlier than. From the Lock and House Screens to the Management Middle and Images app, layouts have by no means been so customizable. It’s time for iMessage to catch up.

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5. Less complicated file sharing
One factor I like about WhatsApp is the effectivity of its file-sharing features. There’s an in-app connect doc button, letting you immediately flick through your native recordsdata with out exiting the messenger.
Conversely, iMessage requires you to depart the Messages app when somebody requests a file. You might want to discover the Information app, launch it, find the specified doc, faucet the share button, choose the iMessage contact, and hit ship. Apple may tackle this pointless complexity by introducing a Information app in iMessage, just like the present Images, Music, and Digital camera mini apps.
6. Higher group chats
Past one-on-one conversations, iMessage ought to improve the group chat expertise. At the moment, the service nonetheless doesn’t assist typing indicators and browse receipts in teams. One other ridiculous iMessage limitation is the lack to depart a gaggle when it has solely three members. A workaround (of kinds) is including a fourth individual to the group then leaving, however the brand new member shall be caught with the opposite two in stated group.
Moreover, a neat WhatsApp group function is polling, which makes organizing and planning occasions extra seamless. iMessage ought to copy this helpful operate, complementing the brand new Apple Invitations app.

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7. Managed conversations
Lastly, iMessage ought to borrow the flexibility to star particular person messages for future reference. Whereas the service allows you to pin conversations and sure sorts of attachments and mark messages as unread, there’s no simple method to bookmark texts for future studying.
Equally, Apple’s Messages app nonetheless lacks assist for archiving conversations and creating customized lists to prepare them. This omission makes it unattainable to filter chats based mostly on their sort or context.
Texting has developed, however iMessage hasn’t
It’s no secret that Apple tends to keep away from stunning its customers with main adjustments. Nonetheless, the gradual evolution of iMessage has been too gradual in comparison with rival IM options. Third-party builders have been innovating and baking enjoyable and helpful options into their texting platforms, whereas iMessage hasn’t dramatically modified in years.
Given the widespread adoption of iMessage, it might take years for it to lose relevance within the US. That’s to not say it’s unattainable, although. Persons are slowly warming as much as various apps, and WhatsApp continues to develop in North America. (Exterior the U.S., it’s already enormous.) If Apple desires to take care of its place within the texting area, a place which helps to cement the dominance of its total product ecosystem, it should improve iMessage meaningfully, not simply give it a superficial glassy UI within the subsequent replace.