With final month’s WWDC safely behind us, the subsequent massive date in Apple’s calendar, certainly the largest date in its whole yr, is the launch of the brand new iPhones this fall. It doesn’t take a genius to guess the month once they’ll arrive–it’s nearly at all times been September–however a brand new report goes one higher by predicting the week and even specifying two days which are most definitely.
Close to the top of his newest Energy On publication, Bloomberg reporter Mark Gurman briefly discusses the timing of the iPhone 17 announcement. Noting that iPhone launches prior to now have historically taken place within the week after Labor Day week, Gurman says there isn’t any cause to imagine issues will likely be any totally different in 2025. And since Labor Day falls on September 1 this yr, the iPhone 17 ought to seem within the week beginning September 8.
As for which day in that week we will anticipate the occasion to happen, Gurman factors out that Apple’s hallowed custom of launching key merchandise on a Tuesday has turn into much less dependable lately. The iPhone 16 was introduced on a Monday; the iPhone 14 was introduced on a Wednesday. Such exceptions are extra frequent than they was once.
For historic context, listed here are the dates of the final six (fall) iPhone launches. The apparent anomaly was the iPhone 12, which was delayed till October due to Covid.
- iPhone 16: Sept 9, 2024 (a Monday; Labor Day was Sept 2)
- iPhone 15: Sept 12, 2023 (a Tuesday; Labor Day was Sept 4)
- iPhone 14: Sept 7, 2022 (a Wednesday; Labor Day was Sept 5 so that is an exception)
- iPhone 13: Sept 14, 2021 (a Tuesday; Labor Day was Sept 6)
- iPhone 12: Oct 13, 2020 (a Tuesday, delayed attributable to Covid-19)
- iPhone 11: Sept 10, 2019 (a Tuesday; Labor Day was Sept 2)
With this in thoughts, it turns into logical to imagine that the iPhone 17 will arrive on September 7, 8, or 9 this yr. “It could possibly be that Monday (the eighth),” Gurman writes, “although I think the ninth or tenth might be extra probably.” He provides that Apple avoids saying product launches on Sept 11 for apparent commemorative causes within the U.S. and by no means holds an occasion on a Friday. So the eleventh and twelfth are extraordinarily unlikely.
With (in all probability) lower than two months to go till the brand new handsets to reach, we’re beginning to get an honest concept of what to anticipate. For all the most recent information and rumors, take a look at our repeatedly up to date iPhone 17 superguide.
