Abstract created by Good Solutions AI
In abstract:
- Macworld experiences that Sebastiaan de With, co-founder of acclaimed digital camera app Halide, has rejoined Apple’s design crew after a decade away.
- This hiring addresses Apple’s design crew challenges following high-profile departures since Jony Ive left the corporate.
- De With is predicted to concentrate on software program design, probably bettering the Digicam app, whereas Halide continues below co-founder Ben Sandofsky.
Since Jony Ive left Apple in 2019, the corporate’s design crew has had bother conserving maintain of key personnel. Ive’s successor, Evans Hankey, herself left in 2022, and the crew has additionally misplaced Marc Newson, design overseer Jeff Williams, rising star Abidur Chowdhury, and a bunch of lesser-known names. So it’s refreshing to listen to this week {that a} well-known designer is arriving at Apple Park moderately than leaving it.
Sebastiaan de With introduced on his Twitter/X account that he has joined the design crew at Apple. “So excited to work with the easiest crew on the planet on my favourite merchandise,” he writes. There’s no indication of what these favourite merchandise is likely to be, however we are able to assume he’ll be on the software program facet; on his web site, he describes himself as a human interface designer. Maybe he’ll work on Liquid Glass, though the Digicam app is extra seemingly.
De With is, in truth, returning to Apple, having beforehand labored on Apple’s early iCloud and Discover My apps earlier than leaving some 10 years in the past to pursue initiatives of his personal. He’s principally identified for being the cofounder of the app developer Lux, which makes the professional digital camera app Halide, amongst others.
It’s vital to notice that Halide, not to mention Lux itself, shouldn’t be a part of the deal. Lux’s different cofounder, Ben Sandofsky, responded to the information by posting an announcement to Reddit, which incorporates the road “Halide goes nowhere. This has been my full-time job since 2019, and I couldn’t think about doing anything.”
As for de With, I can’t assist questioning if Apple’s PR division may have a phrase about staying scrupulously on-message… or whether or not they have already got. A look at his on-line footprint definitely provides an impression of an Apple fanatic (all of his iPhone evaluations I checked out had been overwhelmingly optimistic), however one who isn’t afraid to make the odd snarky remark in regards to the Crush promo or Apple’s Lumon-esque “loopy tradition of secrecy.” However I hope not, as a result of he’s funnier than some other Apple worker I do know.
