It was as soon as stated that only some thousand individuals purchased the Velvet Underground’s first album, however each considered one of them began a band. Which I suppose is a praise, though I usually marvel in the event that they’d slightly have had twice the gross sales and half the affect.
Being influential was a prized high quality lengthy earlier than the rise of influencer tradition. The musicians who create a wholly new sound; the writers who create a brand-new style; that one mad chef who got here up with salted caramel. And naturally the groundbreaking, risk-taking know-how which pushes the business in a completely new route.
It’s solely proper to applaud those that obtain one thing first and encourage others to comply with. “New” is a glamorous lure. However relating to my very own tastes, I’ve all the time been extra inclined to attend and see what comes subsequent. If it wasn’t for the Spice Ladies, we’d by no means have gotten Ladies Aloud, however I’d slightly take heed to the latter’s data. And relating to tech, I’ve by no means been a pure early adopter.
All of this got here to thoughts final week whereas testing the iPhone 17, which jogged my memory once more why boring know-how is greatest, at the very least for my necessities. In comparison with the reckless radicalism of the iPhone Air, the iPhone 17 seems like outdated hat: know-how that has been round in the same kind for the higher a part of a decade. It’s straightforward to hint a lineage from right here again to the iPhone X. However whereas that form of conservatism is arguably dangerous for Apple and even the business as an entire, it’s good for me.
Over the eight years since Apple launched its first all-screen telephone, the corporate has been honing that kind issue to a pitch of superb perfection. The iPhone 17 may do the identical issues because the iPhone X, nevertheless it does them vastly higher, with processing energy, digicam efficiency, and battery life bettering on a yearly foundation. And if these annual enhancements appear to be slowing down, have a look at the historical past of marathon world data. At a sure level, you get so good that issues begin to degree off.
Realistically, the iPhone 17 was by no means going to supply any dramatic upgrades on the earlier technology. At this level the one means to do this can be to utterly rethink its important nature, which is the place the iPhone Air are available. However it’s additionally the place you run into all the issues of being first at one thing. And also you begin to take backwards steps together with these boring regular ahead ones.
The iPhone Air is astonishingly skinny. However it has, regardless of some shenanigans involving the “Plateau,” a smaller battery than the iPhone 17 and 17 Professional, so it doesn’t final as lengthy. It solely has one digicam on the again, so in some respects it’s worse at pictures than earlier generations. These aren’t disastrous setbacks by any means, and from a tech perspective, it’s extremely spectacular that the Air’s battery life and digicam efficiency are pretty much as good as they’re. However they’re setbacks. They’re readjustments, in the event you like, that may give Apple room for enchancment sooner or later.
I’ve tried Imaginative and prescient Professional, and I feel it’s a powerful and really possible influential product. However I don’t wish to purchase one for my private use, as a result of I don’t settle for the compromises of a gen-one, groundbreaking product. (Too heavy; too little battery life; too few helpful apps, because you ask.) I not often use Apple Intelligence, despite the fact that it’s an essential a part of Apple’s future roadmap; it simply isn’t excellent but. As I did with Apple Maps, I’m ready for Apple’s AI to develop into boringly dependable.
It’s my job to research and check groundbreaking know-how, and as a journalist, I really like innovation and threat. I respect the influential launches. However as a client, I choose the boring merchandise that come alongside a number of {hardware} generations later and do the job higher. And this yr, your best option is the iPhone 17.

Foundry
Welcome to our weekly Apple Breakfast column, which incorporates all of the Apple information you missed final week in a useful bite-sized roundup. We name it Apple Breakfast as a result of we predict it goes nice with a Monday morning cup of espresso or tea, nevertheless it’s cool if you wish to give it a learn throughout lunch or dinner hours too.
Trending: Prime tales
Apple’s new iPhone 17 is already getting into rarified Air, experiences the Macalope.
Professional at this time, Air tomorrow: Apple’s iPhone lineup is designed to create waves, reckons Jason Snell.
Apple blasts EU for lack of options, riskier apps on abroad iPhones.
PSA: Listed below are 5 superior Apple One perks you’re in all probability lacking out on.
Mahmoud Itani examined the iPhone 17 Professional Max’s new telephoto lens and it blew him away.
iPhone Air teardown reveals Apple’s ultra-thin handset will probably be surprisingly straightforward to restore.
Podcast of the week
Macworld has the brand new iPhone Air, iPhone 17, and iPhone 17 Professional Max. Within the newest episode of the Macworld podcast, we talk about our preliminary impressions of the newest telephones. Tune in and discover out extra!
You possibly can catch each episode of the Macworld Podcast on YouTube, Spotify, Soundcloud, the Podcasts app, or our personal web site.
Opinions nook
The rumor mill
iOS 26.1 beta suggests iPhones will quickly assist third-party smartwatches.
Is Apple’s rumored low-cost MacBook hiding in plain sight?
Report: Touchscreens are lastly going to be a factor on all Macs.
The folding iPhone could possibly be the dimensions of two Airs—which is perhaps too thick.
Video of the week
In our newest brief, we talk about the iPhone Air and Apple’s Goldilocks second. Get pleasure from all our short-form video on TikTok or Instagram.
Software program updates, bugs, and issues
iOS 26.1 beta seems to repair iPhone Air, 17, and 17 Professional Wi-Fi points.
Apple Music lastly will get a swipe gesture to vary tracks and Jason Cross has by no means been happier.
PSA: You can’t use AirPods Professional 3 eartips on AirPods Professional 2.
Apple rebrands Fast Safety Responses in iOS 26.1 beta with new ‘Background’ updates.
And with that, we’re executed for this week’s Apple Breakfast. In the event you’d prefer to get common roundups, join our newsletters, together with our new electronic mail from The Macalope–an irreverent, humorous tackle the newest information and rumors from a half-man, half-mythical Mac beast. You can too comply with us on Fb, Threads, Bluesky, or X for dialogue of breaking Apple information tales. See you subsequent Monday, and keep Appley.